In episode 7 series 2, of Kochie’s Business Builders, we look at some challenging issues that affect a large number of small and medium-sized business owners: writing a new business plan, leadership, ways to inspire your employees and reviewing your sales strategy.
In this episode we meet Charmaine Papallo from babybuds, a business that sells innovative gifts for babies and new mums.
In part 1, leadership expert Michael Duff talks to Charmaine about her leadership challenges. Michael suggests Charmaine visualises the business in two years time and discusses how she can make that vision a reality.
In part 2, Michael gives Charmaine some practical tips on how to become a great leader. He suggests how Charmaine can inspire her employees to embrace her vision for the business.
In part 3, Charmaine talks with sales expert Tim Shaw about how she can improve her sales. Tim suggests some great ways to grow each of babybuds sales channels.
In part 4, Tim talks to Charmaine about the possibility of babybuds expanding overseas through an international licensing agreement.
I also check back in with Charmaine to see how she went with the experts and to see what changes she has implemented in her business.